for artists and musicians

A track that spreads on its own

The release is out, but the organic stays silent. ORA puts your sound in the hands of real creators: they film live videos to your track on TikTok and Instagram, and the streams climb. No bots, no fake promo.

01 · the artist pain

The release is out, and silence

You put work into the track, posted it - and you wait. The algorithm does not pick it up, fans do not find it, and running ads on your own sound feels fake and expensive.

The organic does not fire

A new track sits with no movement. Without a first wave of streams the algorithm does not learn the sound is worth showing, and the release sinks.

Virality is unpredictable

One track takes off, ten others do not, and you do not control it. You cannot leave a release to luck, and the ad account gives no guarantees.

Paid promo looks fake

A direct ad for your own sound is spotted in a second. People scroll past banners and do not trust bot numbers - you need a real reason to listen, not an ad.

No real fans and no videos

For a track to live, real people have to film to it. Without live content and real reach the release never turns into a trend.

02 · what ORA gives you

Your sound in the hands of real creators

ORA is a network of 20 000+ real creators across Kazakhstan. They take your track, film to it and launch a wave of posts that drives the organic.

Live videos to your sound

Dozens of native videos from real people with your track in the background. Live content the algorithm shows more readily than any banner.

More streams

The first wave of reach triggers the algorithm. The sound gains uses, the videos hook new listeners, the track climbs.

Real reach, not bots

Real people, real posts, real views. This is real reach, not bots - so it looks organic and is not spotted as an ad.

Videos on TikTok and Instagram

Your track lands in the feeds where music trends are born. One memorable sound can spread across thousands of videos on its own.

03 · how it works

From a track to a trend in an evening

step · 01
1

Bring the track or sound

A link to the release, a mood reference, what you want from the campaign. Set up the campaign on the platform in a couple of minutes.

step · 02
2

ORA turns on the creator network

20 000+ vetted authors take the task. Your sound goes to real people the same day, with no week-long approvals.

step · 03
3

Videos with your sound go live

Dozens of native videos to your track hit the TikTok and Instagram feeds. Live content, not banners.

step · 04
4

Reach and streams grow

The first wave triggers the algorithm and the sound gains uses. A video that takes off can carry the track for weeks and bring new listeners.

bonus

The videos keep working

Videos with your sound do not disappear after the campaign - they stay in the feeds and keep bringing streams and new listeners. One video that takes off carries the track for weeks.

04 · faq

What artists ask

Promotion usually starts the same evening. You set up the campaign in a couple of minutes, creators take the task, and the first videos with your sound hit the feeds within a day. From there the algorithm picks up the organic on its own.
ready · set · shout

build your
army today.

Describe your task - and thousands of real people across Kazakhstan start talking about you.

no minimum budgetpay for resultswe reply within an hour
you are a -
set up ads yourself

Give the track its first wave

Launch promotion through ORA - live videos to your sound, more streams and reach with no bots.